From Business Idea to Launch: Build, Brand & Sell

About this event

An intensive hands-on startup bootcamp designed around building—not merely discussing—a real product. THE TARGET OUTCOME By the end of the program, each attendee should have a functioning web application or a working MVP appropriate to the scope of their idea, access to the source code created during the program, a basic brand system, a launch plan, and a concrete path for turning the product into a mobile application. YOU WILL WORK THROUGH • Idea validation and customer definition • Value proposition and business model • Pricing and first-customer strategy • Naming and basic visual identity • Brand colors, typography and simple brand guidelines • Product requirements and feature prioritization • MVP scoping • Modern software-development fundamentals • AI coding agents and assisted development • APIs and third-party services • Authentication, data and core product flows where appropriate • Building and testing the web application • Deployment • Basic analytics and feedback loops • AI-assisted customer-service and operating workflows • Launch messaging and founder pitch WHAT YOU KEEP • Your working web application/MVP • Your project source code • Product requirements document • Brand starter kit • Launch checklist • Basic operating/automation plan • Mobile-app adaptation roadmap • Steps for packaging/testing a mobile version and preparing for App Store/Google Play submission when the product and account requirements are ready WHY THIS CAN BE HIGH VALUE A custom web application can cost thousands—or far more—to outsource. The objective here is to teach you how to build and own the first version yourself, understand the code and product decisions, and retain a skill set you can use on future products. You are not buying a black-box development service. You are learning how to become substantially more independent as a founder. WHY $299 The current presale price is intentionally far below the cost of commissioning a custom application. The course combines product strategy, branding, software building and launch execution. App-store acceptance is controlled by Apple/Google and cannot be guaranteed, but attendees leave with the code and a concrete submission path.